Kevin and Brenita Jackson are a husband and wife team who work together to offer coaching in sports, business and life. KBJ believes in empowering people to win in their mind, body and spirit!
KBJ Academy is so humbled and thankful for all our supporters that believed God to do a mighty work through us. It is with your help that we can move the Kingdom forward! Our upcoming event Revamped for God's glory is currently sold out and only by the grace of God are we even able to have this event. We have been chosen by the King of Kings and Revamped for His glory!
If you want to be added to our mailing list to learn about future events so you do not miss out --- please email kbjacademy@gmail.com so we can connect.
Like us on Facebook for live updates from the conference this Saturday!
In the game of basketball, the game between two opponents is and forever will be about who outscores who when the game is over. Now with that being said, both opponents need to play some DEFENSE when one is on offense trying to limit their opponent's scoring to help with being called the winner at the end of the game because they outscored the other. Defense takes pride, commitment, technique, will, and mentality if you want to be a good defender and when watching a game, if any of these are lacking in one individual or a team, the score of a game will reflect that.
There is an ART to playing defense that can come out to be a beautiful picture when executed the right way. My wife and I when we ran different programs started everything we wanted to do on the basketball court behind the bases of defense. Our motto "You can't score unless you have the ball!" We taught our players without telling them this specifically but training their mentality first to think these three things when it comes to defense:1. Guard the ball. 2. What's our technique? 3. What's our scheme?
Notice I said, Guard the ball for #1. It's a big difference between guarding the ball and guarding your man. Some coaches use the term, "guard your man" when trying to tell their players to guard the ball. Players understanding concepts were very big keys for us, so we talked and taught in a way of such thing. Guarding the ball meant to our players, that if you are guarding someone who currently has the ball, then you are guarding the ball, eyes on ball using your technique to move with the ball. Guarding your man refers to if you are guarding some one currently without the ball. Now #2, What's your technique, simply is the defensive techniques you teach in whatever defensive scheme you are running from one possession to the next. For example, if you are defending the ball at the top of the key in a man defense, are you forcing the ball handler left or right sideline to baseline? #3, What's your scheme, simply means what kind of defense we are playing during one possession or another and the actions we are doing out of them. For example, in a 2-3 zone defense are we trapping in the corners or just playing an area? All of these things would help us paint the picture for our players so they can display the artwork on the court.
For coaches out there, I want to give some tips you can use with your team to prepare them to make some great DEFENSIVE ART on the court:
1. Make sure your players are conditioned to play the style of defense you want to play. They are not going to play 40 min of press defense if they are only conditioned to play 2-3 zone all game.
2. Make sure your players understand the style, concepts, techniques, and the schemes in the defenses you want to run in the game. Remember, a player's understanding is not just from them saying they understand but also showing they do.
3. Make your defensive practices become a mentality for your players so it becomes their habitat.
These tips along with a lot of other things my wife and I implemented within our programs helped us produce some great DEFENSIVE ART that led to a lot of success and I hope some of these things can help you as well.
Sunday, March 12, 2017
We have a special Announcement!
Our podcasts are now available on itunes under KBJ Academy! To God be the glory for this opportunity and we give Him all the honor and praise.
We ask that you subscribe, listen and share the podcasts with someone you know. Give us your feedback on your thoughts!
We are piloting a 4 week podcast called Hoops with KBJ Sunday nights where we will talk all things BASKETBALL!!! Tune in on spreaker, Facebook live or itunes!
Coffee with KBJ cranks back up Monday, April 3 at 7:30 pm. Season 2 is going to get you fueled up for work! Get your coffee mug, take pictures and tag us! We love to see your support!
I have written several times about unity focusing on the value of it. In today's selfie taking, social media liking society --- we tend to think we can do things by ourselves. I can even say I fell victim to this when I first started in business management that I can get things done better if I do it myself. What I found was that I was overworking myself, getting frustrated and not embracing the potential team I had around me. So I had to make changes within myself to get rid of the "I can do this better by myself" mentality to begin to find ways to use those around me to their strengths.
I recently spoke to a group of start-up businesses owners here in the North Dallas area and gave them some simple business strategies that will help them win in their entrepreneurial journey. I decided that the struggles I experienced were not just for me to improve, but once I share them with others --- they could avoid them and have success! So one main strategy I learned and want to share with you is the value of a SWOT analysis.
Many businesses use a SWOT analysis to evaluate all aspects of their business operations and I actually used this concept with each team I coached and staff I managed. The SWOT analysis helps you get an authentic evaluation of your team which goes hand in hand with goal setting. I believe that goal setting is imperative to the team to understand the little steps we need to accomplish today in order to fulfill the vision at the end of this season.
This video is something we use to break the ice in regards to team building and it really helps set the tone for our team building retreats. This video gives animation to the basic concept players must commit to in order to have a "Successful Team." Success is measured by your team's goals, desires and what they are willing to sacrifice. You define what success looks like to you.
One thing in particular that I want to focus on for the point of this post is the part where it says that each person brings their BEST GIFT to the team. How can we measure what is someone's best gift? Coaches, I implore you to have your team perform a SWOT analysis of themselves and each other. We have done this anonymously to see what players thing about each other and we have done this openly where players get to hear what their teammates think their strengths are.
Our locker rooms were always a safe place where we told our teams there was no judgement, no negative talk about our sisters and absolutely no laughing at other's individuality. I wanted to make sure our team environment first embraced diversity before we went deeper to allow an open forum for evaluations. It is so necessary for growth and confidence building because most of our role players would struggle when they were the best player in high school and now they are being asked to focus on a specific role. When we would have these SWOT analysis meetings and have each player talk about or write down the strengths of their teammates - you would be surprised how low they think of themselves. So this is a time to openly correct and give feedback to the lack of confidence. This is a time to empower your players to know how valuable they are not only to you - but to their sisters.
First we would start with evaluating each player's individual Strengths. We would have them write down their thoughts, then we would share. Next we would address their Weaknesses. Now this part can be hard for some players because they don't want their "friend" to be mad at them but I would always explain that becoming aware of what we need to work on is apart of growing so if you say it with love, then you are helping her. This also helped us as coaches see where our team's IQ was and how realistic they were.
After this, I would have the individual tell the team based on what she just heard, what opportunities can she think of that she can take advantage of to help our team win? The usually gave answers such as "come to the gym early to work on my free throws" or "commit to getting better with my on ball defense." We typically had real and authentic answers during this portion and for a moment they girls were vulnerable which allowed us all to deepen our respect for one another. Finally I would ask what threats can you foresee that could hinder you from bringing your strengths to this team every day and developing your weaknesses? They would usually say answers like "push myself when I want to give up in the weight room" or "make sure I discipline myself to keep working on my shot."
Now the best part about this team building activity is seeing the girls open up, become more aware and increase their confidence in knowing that we ALL have things to work on and we are in this journey together! So as my husband and I have stated so many times before, we believe in teamwork and unity! We believe in working together and bringing everyone's strengths together to make a dynamic team.
The last thing I want to address in recruiting for coaches or even business owners that this SWOT analysis will help you connect with the right people. Knowing and understanding your strengths and weaknesses is so important. When you recruit a staff, make sure you hire people that are strong in areas that your are weak. This will make your team more dynamic and stronger. Understand that you should never fight alone and if you are a leader, develop those around you to identify their strengths so you can operate in your strength. When you prepare others to effectively do their job - then your job is done!
If you would like some help with team building then I encourage you to reach out to us at kbjacademy@gmail.com for a customized quote within 24 hours to book us. Having a strong team fighting together will cover up deficiencies or lack of talent. Teamwork truly outweighs talent when you can get a group of people on the same page and committed to the goals! Please share this article with someone you know and feel free to like us on FACEBOOK for a chance to win a KBJ Academy coffee mug.
Do you work for someone right now that was elevated without being properly prepared? In the great world of sports, that's one of the greatest pitfalls to see coaches intensely pursuing elevation without proper preparation. The unfortunate reality is, we have countless examples of leaders that were not effectively trained nor prepared for the position they are in and everyone suffers because of it.
I can approach this topic from several angles, but I don't want to just identify problems. I want to stretch your thinking and offer solutions that would help with the problem.
GET PREPARED:
Write down notes 1-2 pages of what you did the FIRST 6-12 months on your job. Include important reminders that you learned the hard way so you can share with others so they do not have the same growing pains as you did. What were your failures? What were your successes?
Identify Key Points of Contacts which are people that are directly connected to you and the things you need. Before I left each program that I coached at, I left a 1 page paper of POC's with their preferred method of contact, for example it looked like this:
Athletic Director: Prefer's E-mail - ABC@XYZ.EDU
*Send him an e-mail with final game schedule and appointment to finalize eligibility
Athletic Secretary: Send E-mail and follow up face to face - ABB@XYZ.EDU
*Send her and Purchase Orders, Room Requests and final game schedule
Academic Advisor: Call (Ext 0990)
*Set up time for individual academic counseling for each player by August 31
Document what works well that you would continue if you were elevated to a higher role, and outline what you think needs to be changed and why. It is important that you identify the why, because it could change. So if the circumstances change, this "good idea" could actually turn into another concept that does not work well. Keep in mind most things start out as a good idea, but as the time changes - we have to be willing to change with them.
Describe in detail your job duties, description and include an annual calendar of your deadlines and expectations. This is what I call a "Season Planner" which is something I have had since 2010 when I got my first head coaching position. This helped me to train, communicate and effectively lead my teams and I still use it to this day with my business. A Season Planner helps you outline peak seasons verses rest seasons. As a business owner, it is important to know supply and demand based on the season we are in. Know the trends of your industry and the same is true for sports. Know the season and what the priorities are during each season.
Last but not least - sit down and define your Core Values. What are the top 5 things that you believe matter most to you and prioritize them. These are your non-negotiables and no matter what opportunity or predicament comes your way - these are things that will not change. It is important that you think of this write it down because as a coach, a player, career person or student, you are going to encounter many people that will try to tell you what you should do and how to do it. You need to have your standards in place because if you don't, one day you will look up and find that you have compromised who you TRULY are.
SPORTS: Within a team, it is necessary to constantly train and develop all players. As the season progresses, you never know what injuries might occur so players need to be equipped to fulfill the missing role as necessary. Any coach that blames losing games in injuries - really is saying "I did not train my back ups to be prepared for elevation when their opportunity came." Train and prepare everyone on your roster because you never know what will happen tomorrow. You must have everyone trained, prepared, equipped and empowered to step up when you need them!
BUSINESS: As far as business management goes, this is something that could tremendously benefit the workplace morale and productivity. Have your staff fully prepared for their current position and talk to them about what you do as their manager. Tell them how long it takes you to prepare and how tough it can be to keep everyone on the same page. Not in a complaining way - but to make those around you aware that you have responsibilities to fulfill, just like they do.
On the flip side, if you do not follow these steps and are elevated without preparation - then your subordinates will not have any respect for you. Without respect, there is no buy in and without buy in, how will you win?
I encourage you to PREPARE TODAY! Thank you for reading and supporting KBJ Academy!
When it comes to the game of basketball and you think of scoring from the guard position, one of the first things that will come to most people's minds is scoring from the 3pt line. Guard play in basketball has become attached to the word "perimeter" especially in todays game because of high volume 3pt shooting. Over the years as a basketball coach, I have always believe that guards have the whole "94ft" to score the basketball and every guard that I have ever coached, I've trained with that mentality.
I know that when it comes to the make-up of a basketball team, every player has a certain role to fulfill. Some players play in the paint, some facilitate, some are go to scorers, some are a specific scoring specialist, or some may be a defensive stopper. When it comes to scoring at the guard position, if you have a willing and capable guard on your team, I believe you should train them to be a well rounded scorer. Even if your guard is a 3pt specialist, they can still develop to be a well rounded scorer. "They will just be a 3pt specialist who can also score from other areas" hints, Klay Thompson from the Golden State Warriors. Klay is the perfect example of a 3pt specialist who can also score in the mid-range, off the dribble, and get to the rim for a layup.
Here are some areas to work on with your guards when it comes to being an all around scorer:
1. Attacking the basket 2. Low Post scoring 3. Mid-Range jumpers 4. 3pt shooting 5. 3pt shooting off penetration 6. Half court shot 7. Full court shot 8. Jump shooting off penetration 9. Attacking basket off a ball screen 10. Jump shooting off a ball screen 11. Pick & Pop 12. Catch & Shoot off down, cross, flare screens
Kevin Jackson and I have been blessed with the opportunity to teach basketball to players for well over a decade. I know that coaching can include so many things, but to the heart of coaching is teaching. Our experience of running summer basketball camps, or offering individual and group skills training sessions will now be made available to the DFW area by simply booking the date and time that works best for you!
Camps and Group Training Sessions will divide players up by age level in order to teach them. Seed level (Ages 5-7) will teach basic fundamentals of basketball and ignite a love for playing. Root level (Ages 8-10) teaches all skills and techniques focusing on proper form and execution of drills in a fun and engaging way. Stem level (Ages 11-13) will teach more in depth sills, technique and increased basketball IQ. Tree level (Ages 14-17) will engage players both mentally and physically to perform at their peak during training which will teach them elite level training.
Training will always include honest evaluations and information on how to take your game to the next level!
We believe in teaching life skills through basketball at KBJ Academy and our coaches Kevin and Brenita Jackson offer skills training for ages 5 and older.
We have extensive experience training players in college looking to prepare for their next season. We have also trained players preparing to perform at pro-combines or heading overseas to play professionally. You can e-mail kbjacademy@gmail.com to book your skill development session at any level! Happy Hoops to you all! Go KBJ!
As seasons change - we must understand and prepare for seasons to change. Change is inevitable and as surely as time passes, things will change. People will change. Relationships will change. Jobs will change. Finances will change. Circumstances will change. You have to understand that just as you celebrate the blooming flowers of spring and enjoy seeing them bloom -- there was a season right before it where mostly everything beautiful died. What was once desolate has come into full bloom and is beautiful again but only for a SEASON!
How can we adapt to change? Here are my recommendations to being prepared for change:
Be aware that change is going to happen at some point. Be prepared for unexpected change. For example: Most financial planners recommend that you have at least 3-6 months worth of savings in the event of getting laid off, medical trauma or some unexpected life event. This is a great example of being aware that change could happen and being prepared for it.
Know that not all change is good and not all change is bad. I gave an example of an unexpected negative change to happen but lets say the exact opposite happens. What if your job's administrators came in and said you were being promoted to Vice President of the company which would include a heavy increase financially but would require you to travel 50% of the time. Is your household prepared for this change or would they have to get ready for the change? If you have children and pick them up from school every day - you now have to find someone who can do that for you. Don't be so focused on the money you would be making - understand that to whom much is given, much is required. So your family and whatever other places you serve will be without should you take this job. What would you do?
Sit down with your family and decide what are your core values individually and as a group. This will help you making good choices when change happens. Example: They hire a new coach on the team you play on that has no morals - are you willing to subject yourself to that for years or would you rather transfer to keep your morals in tact and peace of mind? Your decisions will be in alignment of your core values and your core values should be consistent with your immediate family or household. (There are some circumstances that are different.)
Once change happens accept it and make a decision on what you are going to do about it. Don't just sit around complaining about the change. Make a decision that you will do something about it that aligns with your core values.
In conclusion, I encourage each of you to read and share this article with somebody. Know that you are going to see change at some point or another and be prepared for the change that comes your way. You can listen to our podcast that talks about adapting to change.
E-mail kbjacademy@gmail to subscribe to our e-mail list for free. We include updates and motivation to get you through the week!
Proper conditioning and stretching will minimize injuries when combined with effective strength training. Coaches all over the country have been trying to get to the bottom of the surplus of lower limb injuries -- especially with women's basketball players. As a part of my graduate study, I researched leading causes in lower limb injuries and found the following to be prevalent:
Collisions around the rim
Landing off balance after a jump
Changing directions suddenly
Body anatomy - overweight and larger cup sizes can cause strain on the knees/ankles
Previous injuries on one limb can cause overcompensation on the other limb
I found these causes in various articles on line and from asking coaches I knew. Then my husband and I began to create an injury prevention plan that we implemented on every team we coached. So we have found that after 5 years of using this injury prevention guideline we have only had 3 ACL surgeries out of 72 players that we coached. Of those 3 ACL injuries - 2 had previous ACL injuries and admitted to not taking the rehab process serious.
The injury prevention plan that we implemented consisted of daily attention to detail and observation of how each player's body was responding to drills. Keep in mind that no two bodies are made the same. So you must be aware of each player's body type and normal body movements. Below are our daily guidelines to properly condition and stretch our players which helped decrease our lower limb injuries.
Stretching: Every day we spent 20 minutes stretching starting with dynamic stretching (EX: high knees, butt kicks, walking lunges, high knee skips, knee grabs). After a few down and backs of dynamic stretching, circle up for static stretching (EX: bend over and touch toes, hamstring stretch, pigeon stretch, butterfly stretch, groin stretch). Resistance band stretching was next and players should be able to get deeper into each stretch by now. Each stretch should be held for 15 seconds. The last 2 minutes was for players to stretch any area that felt tight.
Agility drills: We included a form of agility drills to warm their bodies up, such as speed ladders and cone drills to name a few. With the ladders we would tell players to focus on their foot placement and making sure their feet were hitting each square - this causes them to not just go through drills, but focus on their foot movement and placement. This is so valuable because where ever your feet go - your body will follow. So if players can be in control of their feet, they can be in better control of their body. With the cone drills - these were always short distances to practice breaking down and changing direction quickly. Players were trained on how to have proper stance and chop their feet to prepare body for change of direction. This is a great form of conditioning as well, but our teams always had fun doing these high energy drills. Also include defensive slides to practice those quick changes of direction.
Sprints: With women's basketball, full court sprints must be conditioned daily because that's what the sport requires. These sprints should be consistent with your style of play. For example if you like to press or play up tempo, a lot of sprint conditioning is needed to build endurance for this style of play. Running a simple down and back is just not sufficient conditioning for basketball players. Players need to run 5 or more sprints at a time.
Jumping and Landing on Balance: Our belief is that rebounding is a great way to control possessions for your team. So we taught and practiced rebounding techniques every drill of every practice. A huge part of rebounding is jumping and landing on BALANCE! We would practice this with basketballs, medicine balls and tennis balls by throwing the ball off the wall and having players pursue the ball with 2 hands and 2 feet. We would practice landing on 2 feet at a time with bent knees on the balls of your feet. One sign that players are off balance or landing too hard is how loud the landing is. So I would always remind them - soft landing. Bend those knees and use your whole body to absorb the landing.
You can always e-mail us at kbjacademy@gmail.com to get a sample practice plan or season practice schedule sent to you. We love sharing our experience to help others be successful. You can always visit our website for free information and blog posts at kbjacademy.com.
These are suggestions that we make based on our own experience and research. We highly recommend that you as a player or coach would consult your doctor or athletic trainer before making any sudden changes to your normal work out routine. Implement some of these strategies slowly and pay attention to what areas your body needs most.
#BeBlessed
Thursday, January 12, 2017
Like KBJ Academy on Facebook for a chance to win a free KBJ Academy coffee mug! The winner will be announced on our Facebook page.
Be sure to follow our Facebook page for live viewings of all KBJ Academy podcasts - Monday nights at 7:30 PM CST! "Coffee with KBJ" is 15 minutes of fuel to motivate you each week! #KBJAcademy